Our expertise.
We LIVE to tell the tale.
Between us, our experts have over 120 years of experience in their fields.
Our partner offering is built around proven expertise, honed over years working with some of the biggest brands in the world. Each of our offerings are designed to attract the right kind of attention and, when combined, can be used to create a multi-modal narrative; meaning nothing goes to waste, and every piece of storytelling is amplified.
Talk to us on how we can help your brand make a big noise across a range of channels:
Content Creation
Be seen. Be heard.
Content is at the heart of modern storytelling, and we’d like to think we’re pretty good at creating it. Our team has worked with some of the biggest automotive, tech and lifestyle brands in the world (not to mention the world’s biggest rock band), clocking in millions of views and countless hours of audience consumption.
Social Media Strategy
Start a conversation with your customers.
Your brand’s social media presence is often the start of a long conversation with your customers. More than just likes and comments, how your brand is portrayed on social media is essential to its success. PRIMAL has the experts to make sure your brand stands out, and is building a ready-made customer audience to continue the narrative.
Events and Experiential
Better experienced than explained.
More than just canapes and Champagne, events are an opportunity to share something with consumers. The right event can be a once-in-a-lifetime experience for someone, which is why it’s important to entrust the planning to a team who can carry it off without a hitch. What’s more, we can make sure your event is experienced beyond its initial attendees via content and PR.
PR and Brand Management
Putting your best foot forward.
Good comms and brand management requires constant attention, not just when things go wrong. Our team, including Founder Kurt McGuiness, have worked on some of the biggest brands in the world and have expertise in external and internal communications, crisis and reputational management, media management and corporate affairs. Again, this service is best utilised when accompanied by a robust content and engagement plan.
Copywriting
Find the right words.
At the heart of any great story and brand narrative are engaging words. With a team of journalists and professional storytellers at its disposal, PRIMAL always makes sure its partners find the right words for the right audience.
Find the service package that’s right for your brand: